HEYVVA
Let’s talkProducts / Chinavator
Chinavator connects your existing ecommerce system and stock in Europe with HEYVVA’s local operations, whether you are selling directly to Chinese consumers for the first time or improving an existing route to market.
Your existing ecommerce system, stock in Europe, catalogue and current team are enough to begin. Chinavator adds the connections and local operational capacity for China.
Continue using the commerce environment, catalogue and workflows your team already knows. Chinavator connects the agreed product, stock and order information rather than asking you to rebuild the business on a separate system.
Sell to Chinese consumers from your existing European supply. No separate China inventory is required to start.
Your team keeps the products, brand direction and commercial decisions. HEYVVA provides the agreed local operations, so an in-house China team is not required to start.
Chinavator adds the connections and local operational capacity for China without asking your brand to recreate its systems, inventory and team around a new market. Start with a scope that fits, then develop it from real operating feedback.
No separate China inventory is required to start. Begin with the stock you already hold in Europe.
Keep your current system and workflows. Chinavator connects the agreed product, stock and order information.
HEYVVA provides the agreed local operations, while your current team keeps the brand and commercial decisions.
Technology connections and local execution work within one agreed operating model, with responsibilities defined from the start.
Chinavator
Your catalogue and the stock you already hold in Europe stay at the heart of the operation. Chinavator connects product and stock information to your Chinese channels, then brings orders and available customer information back to your existing system.
Translation and proofreading
Product and stock synchronisation
Orders and available customer information return to your existing system.
Products, images, descriptions, prices and stock information come from your existing setup. Your team’s catalogue work continues to be useful.
Automatic translation and proofreading adapt product content. China pricing is handled as part of the arrangement agreed with your brand.
Product and stock information is synchronised with the selected channels. Use the inventory you already hold in Europe: no separate China inventory is required to get started.
Orders and available customer information return to your ecommerce environment, connecting consumer sales with the teams handling the orders.
Automation and local expertise work together. Your team keeps the brand and commercial direction; the cooperation makes the operational responsibilities clear.
| Work | Your brand | Chinavator + HEYVVA |
|---|---|---|
| Products and positioning | Provide products, source information and brand direction; make the commercial decisions. | Prepare catalogue localisation and connect the selected Chinese channels around that direction. |
| Systems and stock | Continue managing your existing ecommerce environment and stock in Europe. | Connect product and stock information and bring orders back into the agreed system. |
| Chinese operations | Participate in agreed approvals and decide priorities with the team. | Run the agreed store, content, creator, live-commerce and campaign work, with Chinese customer service. |
| Fulfilment | Supply the products through the agreed brand and warehouse arrangements. | Support customs registration and coordinate cross-border fulfilment and the relevant order information. |
| Review and development | Choose the business priorities and further investment. | Bring channel and operational feedback to the discussion and adjust the work together. |
Transparency means being able to understand the route from your products to consumer orders, and knowing who is responsible at each stage.
Lead channel, pricing and presentation decisions. Your brand sets the direction, with a clear view of how products reach the market.
Bring orders and available customer information into your business. Data access follows the selected platforms and permissions, giving your team a concrete basis for customer relationships and market learning.
An identified brand supply route, connected orders and agreed fulfilment responsibilities help you manage the buying experience and address product or service questions.
B2C can create a first direct route to Chinese consumers or add another way to serve the market alongside wholesale. It creates room to participate in retail sales, develop the brand’s presence and learn from consumer activity.
Consumer retail sales and wholesale supply prices serve different business models. Evaluate retail potential alongside product, channel, marketing, service and fulfilment costs.
Give consumers a clear brand-led route to discover products, ask questions and buy, with an identifiable supply and service arrangement.
Use actual orders, available customer information and local operating feedback to guide products, channels and future investment.
We start with the products, ecommerce system, stock in Europe and team you already have. Together we define an appropriate first channel and operating scope.
We review how you currently reach Chinese consumers—through distributors, wholesale, marketplaces, agencies, buyers or resellers, or consumers already buying from you—and discuss what you want to improve. Direct retail can complement your current business; the scope depends on your existing commitments.
The model is built around connecting your existing setup. We review the ecommerce platform, configuration and required data flows with you, then confirm the appropriate connection and work.
No separate China inventory is required to start. We define how the selected channels and cross-border fulfilment work with the stock you already hold in Europe and your current warehouse arrangements.
An in-house China-market team is not required to start. HEYVVA provides local operational capacity. Your team remains involved in products, brand direction and the decisions or approvals agreed together.
Software connects and processes catalogue, stock and order information. HEYVVA’s team delivers the agreed local channel operations, content, marketing collaboration, customer service and fulfilment support. We set out the responsibilities for your brand’s scope.
We assess your existing systems and suitable Chinese sales channels together. The ecosystem includes ecommerce systems such as Shopify and channels such as Xiaohongshu / REDnote, Tmall, Douyin, Dewu and JD. The actual setup is selected for your brand.
Your next step
Whether you are preparing a first move or improving an existing business, bring your systems, stock, any current channels and priorities. Together we can define an appropriate scope.
